This is what some marketing experts call the "Law of 29." Whether or not you agree with the number of exposures it takes through the sales cycle is not important.
Despite the popular saying to the contrary, words can sometimes be stronger than actions. An example is when you're presenting to a prospect, and you've covered all the bases, but the
If you make your customer feel comfortable about a potential purchase, you'll improve your odds of making the sale. Put prospects at ease by giving them a free trial period or
Want to reach the top of your profession? Don't rely on luck. It takes hard work, dedication, a constant willingness to learn, and more hard work. Don't just be a
We are living in an age of incredible change and some instability. Organizations are undergoing massive changes including reorganizations, re-engineering, downsizing, mergers, acquisitions, market conditions, software and hardware changes, and
Anything worth doing is never easy - or cheap. Investing in good marketing may feel expensive, but the investment is valuable for every business. When companies cut costs, they can
Before you put a great amount of time and money into a plan to improve customer satisfaction, consider this: A recent survey found that the most important factor affecting satisfaction
The Sales Bible Prospecting can get to be a lot like learning multiplication tables - mindless repetition of the same process. Often we send out letters to our prospects, then call
JAMESTOWN, NC – CarneyCo is excited to announce Steve Dunkley is joining the team as Creative Director. Steve is a proven marketing leader known for his innovative thinking and vast brand
The selling advantage A regular account review is an excellent way to keep in touch with your regular customers and let them know you are interested in their well-being. Set up
