Are you solving your customer’s problems or simply selling a solution?
Is your team asking — and answering — the right questions to get you where you want to go?
How do your customers see your company and its offerings?

By asking the right questions and connecting to the customer’s true needs, startups take off, plateaued businesses break through, and mature organizations reimagine.

You have a product or service to sell because, at some point, you recognized a problem to be solved. But how has your customer’s problem evolved over time? How does your solution resonate with your customer now? Until you focus on your customer’s real problem and clearly convey what’s at stake, your customer is not going to care about your solution.

CarneyCo is more than a typical marketing firm. We help you clearly identify the right problems (the customer’s and yours) to discover new opportunities. Then, we develop a strategic plan and craft a compelling story to engage the customer and inspire action.

WHY
Paul Kaper
The ReVision process was perfect for our business and exactly what we needed to help chart the course for our next 80 years. Following three acquisitions over the past twelve months, the ReVision process provided us the clarity and framework to consider both our heritage and our aspirations for what we are becoming. The insights, perspective, and engagement helped us to unlock new creativity that will ignite our strategic plans for the coming year. We are fired up and could not be more excited about the future!
Paul Kaper
President, Carlton Group
Pamela_Ballew
The process resulted in a lot of introspection. We found a great deal of strength that as a team we didn’t realize we had. We stopped to think about the important things today and identified what will move us forward.
Pamela Ballew
VP of Advancement, Nash Community College
CarneyCo gave us a new perspective on our business and allowed us to develop a unique position in a very crowded, very narrow space.
John Gill
Gill’s Process Control
CarneyCo's ReVision is the best process I've known to solve problems innovatively; to create something new, something different; and to stand out.
John Heeden
Southern Bank
I have never been this satisfied, if not blown away, by the creative aspects of the work as well as the spot-on fit with our vision.
Judy Rollins
NC Wesleyan College
Partnering with CarneyCo changed the way we manage sales, present ourselves, and our entire perception. The results have been astounding.
Jim Skilton
Southern Corrosion
We know what we want to be to our customers, but knowing how to transcend it and present ourselves as unique in a fairly commodified industry has been challenging. CarneyCo has helped us uncover our value proposition.
Sondra McCorquodale
Southern Bank
Dallas Barnes - Hampton Farms
CarneyCo helped us get to the heart of the issue that was keeping us from success. It was tremendous.
Dallas Barnes
Hampton Farms
Ben Goetz - Goetz Traction
CarneyCo's ReVision process uncovered more and better questions from what we initially thought were our problems. It expanded our thinking and provided clarity to our situation.
Ben Goetz
Goetz Traction
CarneyCo has re-positioned our company as a leader in innovation while maintaining our commitment to tradition, family and Christian values that have defined our company since 1943.
Trey Braswell
Braswell Family Farms
Davenport Autopark
We tried to create a consistent brand image and increase our presence in the market and online for several years without success. Thanks to CarneyCo and ReVision, we have an engaging brand and a message that is resonating with our customers and community. This is only the beginning, and we have already seen great results.
Neill Nelson
Davenport Auto
Leslie Isakoff
Our goal has always been to end hunger. ReVision helped us see the operational and marketing changes that were needed to make major advances toward that goal. We now have a better strategic plan and a clearer picture of what’s next for A Simple Gesture.
Leslie Isakoff
President and COO, A Simple Gesture
The ReVision Process pleasantly surprised me in terms of its structure and effectiveness. When I arrived that morning, I expected a more traditional approach, but the session was highly interactive and engaging. The incorporation of various brainstorming activities and group discussions fostered collaboration and allowed for diverse perspectives to be shared. It made the process more dynamic and productive than I had anticipated. The session provided a comprehensive understanding of our current situation and gave us insights to develop a successful plan moving forward.
Vinnie DiSalvo
Director of Customer Experience, Cirrus Insight
WHO
INSTAGRAM
We're On Instagram
Influencer Marketing is all the rage, and it holds immense brand potential if strategically used. It is no secret that with the popularity of social media platforms like Instagram and TikTok, this type of sponsorship marketing is now an industry front-runner. Forbes reports that a staggering 92% of brands expect to use influencer marketing in some capacity this year. 

If you are looking to elevate your brand, influencer marketing is a compelling avenue worth exploring.

Influencer Marketing is all the rage, and it holds immense brand potential if strategically used. It is no secret that with the popularity of social media platforms like Instagram and TikTok, this type of sponsorship marketing is now an industry front-runner. Forbes reports that a staggering 92% of brands expect to use influencer marketing in some capacity this year.

If you are looking to elevate your brand, influencer marketing is a compelling avenue worth exploring.
...

Throwing it back to 2007, the year the world changed. 📱

You guessed it. In 2007, the iPhone was invented, and marketing shifted. The iPhone era has allowed businesses to reach consumers precisely, directly, and for very long periods. Americans now find themselves on their mobile devices somewhere around 4 hours and 25 minutes a day.

Throwing it back to 2007, the year the world changed. 📱

You guessed it. In 2007, the iPhone was invented, and marketing shifted. The iPhone era has allowed businesses to reach consumers precisely, directly, and for very long periods. Americans now find themselves on their mobile devices somewhere around 4 hours and 25 minutes a day.
...

Digital ads are the way to go in 2024!

Did you know that digital ads have the power to increase your brand awareness by 80%? With today's dynamic landscape, leveraging your digital platform is not just an option but a necessity. 

When crafting an effective marketing plan for your business, it is essential to consider the most effective methods for promoting your brand. We would love to help you with that. Let's connect!

Digital ads are the way to go in 2024!

Did you know that digital ads have the power to increase your brand awareness by 80%? With today`s dynamic landscape, leveraging your digital platform is not just an option but a necessity.

When crafting an effective marketing plan for your business, it is essential to consider the most effective methods for promoting your brand. We would love to help you with that. Let`s connect!
...

At CarneyCo, we value strong relationships with our partners and clients. We care about learning who you are and what drives your business. With that knowledge, we can tell your story and provide market-changing results. 

Are you ready to think BIG? Let's connect!

At CarneyCo, we value strong relationships with our partners and clients. We care about learning who you are and what drives your business. With that knowledge, we can tell your story and provide market-changing results.

Are you ready to think BIG? Let`s connect!
...

Who are some of the great minds influencing the marketing industry? 

@simonsinek
@annhandley
@erikhuberman
@briansolis
@doncrowther
@sethgodin

These are to name a few. Give them a follow!

Who are some of the great minds influencing the marketing industry?

@simonsinek
@annhandley
@erikhuberman
@briansolis
@doncrowther
@sethgodin

These are to name a few. Give them a follow!
...

Meet the incredible faces behind the scenes here at CarneyCo. Garrett brings valuable skills and a unique perspective to our team. We are grateful to have him on board, creating clarity and inspiring action!

Meet the incredible faces behind the scenes here at CarneyCo. Garrett brings valuable skills and a unique perspective to our team. We are grateful to have him on board, creating clarity and inspiring action! ...

The MCAN (Marketing Communications Agency Network) conference was last week. Jessica McKnight and Spencer Carney traveled to St. Petersburg, FL to learn with peers and celebrate creative excellence at the annual MANNY Awards. We were honored to accept Gold, Silver and Bronze awards for many of our clients, including Carlton Industrial Solutions, Southern Bank, Davenport Autopark, and Chambliss & Rabil!

The MCAN (Marketing Communications Agency Network) conference was last week. Jessica McKnight and Spencer Carney traveled to St. Petersburg, FL to learn with peers and celebrate creative excellence at the annual MANNY Awards. We were honored to accept Gold, Silver and Bronze awards for many of our clients, including Carlton Industrial Solutions, Southern Bank, Davenport Autopark, and Chambliss & Rabil! ...

2023 brought a massive increase in the use of AI, as well as the introduction to Generative AI. In 2024, we can expect to see an increase in the use of AI-powered marketing tools, such as chatbots, predictive analytics, and voice search optimization used in marketing strategies. 

With the evolution of AI, sales and marketing teams can harness extensive data to customize campaigns and tailor the product recommendations, content, and offers to fit the needs and wants of their customers. 

How do you plan to utilize AI in 2024? Let us know in the comments!

2023 brought a massive increase in the use of AI, as well as the introduction to Generative AI. In 2024, we can expect to see an increase in the use of AI-powered marketing tools, such as chatbots, predictive analytics, and voice search optimization used in marketing strategies.

With the evolution of AI, sales and marketing teams can harness extensive data to customize campaigns and tailor the product recommendations, content, and offers to fit the needs and wants of their customers.

How do you plan to utilize AI in 2024? Let us know in the comments!
...

Our ReVision process guides clients to identify and define issues within their operations, sales, production, and marketing in order to focus efforts and resources for more efficient and effective results. This process can deliver insights to solve seemingly unsolvable problems, and it empowers clients to better serve their own customers. 

Learn more at the link in bio!

Our ReVision process guides clients to identify and define issues within their operations, sales, production, and marketing in order to focus efforts and resources for more efficient and effective results. This process can deliver insights to solve seemingly unsolvable problems, and it empowers clients to better serve their own customers.

Learn more at the link in bio!
...

How is your business embracing the power of AI – artificial intelligence – in your daily operations? Share your insights and experiences in the comments below. Let’s learn from each other!

How is your business embracing the power of AI – artificial intelligence – in your daily operations? Share your insights and experiences in the comments below. Let’s learn from each other! ...

In the 1930s, the Rule of 7 was born. The marketing rule says that a consumer needs to hear or see something seven times before making a purchase. 

Here are a few ways to apply this in your marketing:
-Use multiple channels to reach your audience wherever they are.
-Offer valuable content using blog posts, webinars, and social media content.
-Build brand recognition with a consistent look and feel among all channels.

In the 1930s, the Rule of 7 was born. The marketing rule says that a consumer needs to hear or see something seven times before making a purchase.

Here are a few ways to apply this in your marketing:
-Use multiple channels to reach your audience wherever they are.
-Offer valuable content using blog posts, webinars, and social media content.
-Build brand recognition with a consistent look and feel among all channels.
...

Top