Exercise Creativity With These Group Activities

Although many people believe that creative minds are born, not made, experts say that you can teach people to become more creative. Here are two exercises to try with your co-workers:  Fluency. During a staff meeting, brainstorm 100 uses for ordinary objects – a pencil, notebook, table, etc. This will help you and your co-workers […]

Improve Client Relationships in a Wired World

Since electronic communication has permanently changed business, it’s necessary to take special steps to protect customer relationships. Here are some tips to help you stay in touch in the age of electronic gatekeepers:  Schedule face-to-face meetings. Find time to have lunch or to attend an industry meeting with your customers. We risk becoming so work-focused that […]

Kids Know How to Innovate

The world is one big school, and sometimes our lessons come from unlikely places. For instance, if salespeople were more like kids, they might be more successful. Consider these examples.  Kids don’t pay attention to the word “no.” They ignore it and keep right on going. Maybe they are not always successful, but “no” doesn’t stop […]

Boost Sales with Incentive Programs

Incentive programs can do wonders for your sales figures – but only if the incentives are well-planned. Here are some basic steps to map out successful incentives contests.  Pinpoint the goal and audience. Remember to keep the objective attainable, measurable, simple, and meaningful for your audience.  Set the budget. The contest should cover its costs. […]

Keeping Customers Happy

A customer’s family was nearing the end of a mountain of presents last Christmas when the phone rang. The caller? Not a relative spreading holiday cheer, but a Federal Express customer service representative spending the day playing last-minute Santa. She held in her hand a package she thought could be a gift. Though the package […]