typewriter
If you use direct mail to market your products or services, you already know that a postscript at the end of your sales letter is a must. Most people will
Shelby Dzialo
(Rocky Mount & Jamestown, NC) – CarneyCo, the strategic marketing agency, welcomes Shelby Dzialo as a Junior Graphic Designer/Video Editor. Originally from New Jersey, Shelby graduated magna cum laude from
an employee talking to a customer
You're at a networking event or riding the elevator. Standing next to you is the ideal prospect, but this is no time to launch into a sales presentation. You've got
They'll need to see your message 29 times
This is what some marketing experts call the "Law of 29." Whether or not you agree with the number of exposures it takes through the sales cycle is not important.
Words that kill a sale
Despite the popular saying to the contrary, words can sometimes be stronger than actions. An example is when you're presenting to a prospect, and you've covered all the bases, but the
make them an offer they can't refuse
If you make your customer feel comfortable about a potential purchase, you'll improve your odds of making the sale. Put prospects at ease by giving them a free trial period or
sales strategies for superstars
Want to reach the top of your profession? Don't rely on luck. It takes hard work, dedication, a constant willingness to learn, and more hard work.  Don't just be a
Enhance customer loyalty
We are living in an age of incredible change and some instability. Organizations are undergoing massive changes including reorganizations, re-engineering, downsizing, mergers, acquisitions, market conditions, software and hardware changes, and
Anything worth doing is never easy - or cheap. Investing in good marketing may feel expensive, but the investment is valuable for every business. When companies cut costs, they can
Before you put a great amount of time and money into a plan to improve customer satisfaction, consider this:  A recent survey found that the most important factor affecting satisfaction