Passion or Vision. Which would you choose?
It’s clear. A company needs a vision. It has to know where it’s going, why it’s going, and it needs a plan to get there. Without purpose and passion though, a v
Do You Have 2020 Vision?
Every MBA school in America will tell you the importance of a 5 year plan. You have to have a clear vision of where you are headed, where your business will be, and what it will LO
Innovation and the Better Mouse Trap
The old saying goes “build a better mousetrap and the world will beat a path to your door”…implying that all you have to do is find a better way of doing something an
Innovation and the BIG Deal, part two.
This is a story about the little things. The little things that solve little problems that give customers what they want and bring success to the little thing innovator. Hewlett-Pa
Innovation is not a BIG deal.
Simon Sinek in Start With Why says innovation is revolutionary. It changes industries, changes the way we do things. According to Sinek, innovation is a BIG DEAL. He is right. And
Market Innovation to Avoid Extinction
Innovation guru Doug Hall says that every business, every product, every service is on a continuum somewhere between Monopoly and Commodity. At one end, you own the market (fo
The Thought Leader vs. The Change Leader
Thought Leadership may be the fastest growing “sub-industry” in the world. There are over 150 million blogs covering every subject under the sun. Everyone is clamoring
Innovation is like a sunset
I spend a lot of time on a sailboat so I’ve seen my share of sunsets. Glorious sunsets. Average sunsets. Lots of sunsets. It occurred to me recently that innovation is a lot
Innovation Beats Clever Advertising
One of the best ad campaigns of all time was unveiled the day Avis declared “We’re number two, we try harder.” Avis was immediately propelled from the back lot o
Market Innovation So You Can Say “No”
Marketing is not just about growing. It is also about choice. Sure you want to give your customers choices, but you also want to be able to choose your customers. If you have a ste