Good Marketing Isn’t Cheap. Cheap Marketing Isn’t good.
Anything worth doing is never easy. Investing in good marketing may feel expensive, but the investment is valuable for every business.
Mistake City
If you fear mistakes, you’re bound to make them. Why? Because instead of playing to win, you’re playing not to lose. Taking the safe path can lead you down the wrong path. If you’re trying not to lose or make mistakes, you’ll come up short. This attitude becomes a crutch that will negatively affect your […]
Keep the Pizzazz In Your Presentation
Don’t dilute the impact of your message. Instead, help your audience follow along: minimize words and statistics on slides; use contrasting colors and varied type fonts to increase readability; don’t clutter the screen; provide written handouts. Remember: visuals should be a backdrop, not the main event, when you make a closing presentation.
The 5 D’s of Success
Change is inevitable and, most of the time, represents progress. To be a super salesperson and live up to your full potential, remember these five D’s …
Why Ask Questions? Six Reasons
Do you ask enough questions? Here are six reasons questions are your most important selling tool: Questions get the right person talking. That’s the customer. Questions focus the call on the customer, not the salesperson. Questions show you’re interested in your prospects, which flatters them. Questions help identify customers’ needs and desires so you can […]