Brand Strategy vs. Marketing Strategy: There Is a Difference

Hand of touching number one icons over wooden stair, Mobile payments, Digital marketing. Banking network. Online shopping and icon customer networking connection. Business technology, Marketing strategy business concept.

Many companies confuse them – and pay the price. Quick Definitions: Branding is who you are, what you stand for, and how you want to be perceived. Marketing is the actions and strategies used to promote your brand and deliver its message to potential customers. Click here to Read more CarneyCo: Creating Clarity. Inspiring Action. […]

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