CarneyCo has impactful experience in the CPG category.
We partner with packaged goods companies to help them discover their key “WHY?” statements and map out strategic plans.
In addition to strategy, we create and present new ideas to drive awareness and adoption at retail. For Meherrin, that meant new product ideation for a private-label peanut butter brand. For Braswell Family Farms, we developed an internal campaign and created brand guidelines. Later, our ideas, positioning, and campaigns were used in a variety of ways, including radio commercials, truck wraps, and other brand merchandising materials.
We’d love to help your business find its true “WHY?” brand voice and bring those elements to life in an innovative strategic plan and surprising campaigns to engage more shoppers.
Our clients find their WOW with ReVision™
CarneyCo repositioned our company as a leader in innovation while maintaining our commitment to tradition, family, and Christian values that have defined our company since 1943.
CarneyCo helped us get to the heart of the issue that was keeping us from success. Their creative insight broke down barriers that we thought were insurmountable. It was tremendous.